On 25 November, the Application Developers Alliance hosted their first App Strategy Workshop in Tel Aviv with around 100 app developers and entrepreneurs present in the room. 

To find an event in a city near you, click here.


Panel Sessions & Fireside chat

HOW TO ROCK YOUR APP PROMOTION

You went out and built a great new app with a target audience in mind, but how do you attract new users (or increase user acquisition) and make your app known? Our panel of leaders in the app marketing space shared key strategies for successful app promotion.

Moderated by Ayelet Noff of Blonde 2.0, the discussion includes Matan Talmi of Drippler,  Nadav Avidan of eToro, AC Ingersoll of Branch Metrics & Mick Weinstein of BillGuard

WHAT IS YOUR USER WORTH?

Only 40% of users open an app one month after initially downloading it, so how do you get the most out of the people who are using your app on a regular basis? This video will provide insights into the metrics that matter, fill you in on the monetization strategies that work, and break down best practices for determining the real value of your users.

Moderated by Itamar Benedy of glispa. The panel includes Alona Polak of Playtech, Nimrod Elias of Tapreason, Guy Hollender of Trophit & Ran Avrahamy of AppsFlyer

STARTUP INSIGHTS: FROM DRAGONPLAY TO SCIENTIFIC GAMES

Ofir Leitner sits down with Rami Segal, GM Israel at SG Interactive, to discuss his journey from the startup world through to acquisition and beyond. Rami will draw on his valuable experiences and a wealth of knowledge on all things mobile to share some tips and pitfalls along the way.


Expert Tips

TIPS FOR APP DEVELOPERS

Watch a roundup of tips from some of the speakers on how to build and grow your app from scratch and also what their key takeaways from the event were.

Featuring Ran Avrahamy of Appsflyer, AC Ingersoll of Branch Metrics, Ofir Leitner of Mobile Monday, Rami Segal of Scientific Games and Matan Talmi of Drippler.

APPSFLYER: DEEPLINKING LIKE A PRO

In this video, Appsflyer explores the best practices and practical use cases for deeplinking. How and why should marketers use deeplinking? How does deeplinking improve your customer conversion and satisfaction? And most importantly, how do you measure the impact of deeplinking on your business?

Presented by Daniel Kahtan, Director of Sales & Business Development at Appsflyer.


Thanks to Our Sponsors


Want to learn more or get involved in an App Strategy Workshop near you? Contact us.