Overlooking the city of Hamburg, the App Alliance hosted 100 developers in Smaato's headquarters at the App Alliance’s first Hamburg App Strategy Workshop. Nine leading app experts sat down to share their insights for acquiring and monetising users, equipping attendees with top tips to overcome the challenge of making money from apps.
To find an event in a city near you, click here.
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+ The Changing Face of User Acquisition
This session brings together acquisition experts from leading publishers to discuss organic app user acquisition, giving their top tips to help drive loyal users to your product. Hear about the platforms, discovery tools, marketing tactics and social media routes to finding users and increasing app downloads.
+ Making Money with Apps
The world of monetisation is changing and expanding. With increased options in partners and tools, and emerging areas such as native advertising increasingly becoming a firm favourite, we sit down with a panel of leading names in the monetisation space to discuss how publishers can increase their RPU and deliver ads that don’t annoy app users.
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